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Sonic Bloom '22

Branding

Sonic Bloom is a yearly electronic music festival, hosted by Hummingbird Ranch, in Spanish Peaks County, CO. Every year they depend on social media and loyal fans to continue the event.

 

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To promote information about the event, I used branding elements to assemble a frame for Instagram. The frame showcased photos of past workshops, the festival ground and general information. 

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I also worked on was wristbands. I developed a color palette of brights colors, intended to assist security when indicating between attendees and workers. Using the same graphic elements as the frame, I created 7 different wristbands. To separate the different attendees and music performers, I used various flowers. For the moving parts running the show, the event workers, I used gears. As for each role, I used color to separate them.

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